American Classic
American Classic make some of the lightest, strongest and most cleanly designed parts in the world. The company was founded by Bill Shook, a former U.S. National Team racer who went back to school and got a Master's degree in engineering after retiring from racing. Most people approach component design by looking at existing products and trying to add incremental improvements. Bill, the engineer, starts with a totally clean slate, with the result being radically re-thought but imminently logical new designs. Bill, the racer, then takes over and puts each part to the test. Only parts that satisfy both Bill's make it to market.

CaneCreek
This small American firm is dedicated to making innovative cycling components for purists and racers. Many of their components, such as their wheelsets and shocks, are considered among the finest on the market and are found on many of the world's most expensive bicycles.

Hayes
Hayes has been in the disc brake business for a long, long time. A relative newcomer to the bicycle industry, Hayes honed their disc brake chops with low-tech customers such as Harley-Davidson, Caterpillar, and Komatsu. Now, Hayes bicycle disc brakes are consistently ranked as the best on the market. Strong design, excellent value, and consistent quality - that's what we like in a component supplier.

Ritchey
Tom Ritchey is one of the original mountain bike innovators, as well as being on the forefront of road bike design. He's been designing bicycle frames and components for World and Olympic champions for over 25 years. But despite being the big cheese of a major international company, he still welds many of the frames that bear his name and puts in over 10,000 miles a year on his bike. We have to say that we like his style and we also like his components. Ritchey's components are all thoughtfully designed from the perspective of a cyclist and built from the finest materials at the world's leading manufacturers.

Rolf® Prima
If you were to list the people who have had the greatest impact on bicycle wheel design, Rolf Dietrich would have to be at the top of that list. Rolf Dietrich's beautiful wheel designs have not only elevated the science of wheel design, but the art of it as well. His breakthrough paired spoke wheels have been used by past and present Tour de France champions and professional racers around the world. Rolf Dietrich patent licensees include Trek/Bontrager, Shimano and Dahon.

Sapim
Sapim produces the world's finest race spokes. They are the spoke supplier to the majority of the world's top professional riders. Lance Armstrong, Jan Ullrich, and Marco Pantani, have ridden Sapim spokes to win the last six Tours de France. And Nicolos Vouilloz has racked up just a few Downhill World Championships on Sapim spokes. Need we say more?

Schwalbe
Already the top after-market tire manufacturer in Europe, Schwalbe is going global and going strong. Coupling advanced technology with German engineering, Schwalbe tires are a virtual smorgasbord of the latest tire technologies.

SDG
SDG is a premier manufacturer of high end MTB saddles. They produce some of the most successful and widely copied MTB saddles in the history of mountain biking: the Bel Air and the Grand Prix. SDG's revolutionary I-Beam™ rail design promises to shatter the existing rail paradigm and bring us into an era of lighter and stronger saddles.

Shimano
The Big S. The world's most dominant bicycle component company didn't get this big without making some of the world's most finely engineered components. Sure, they are a virtual monopoly - the bicycle world's version of Microsoft - but at least their components don't crash a few times a day. You'll find Shimano drivetrains throughout our product line.

SRAM
An upstart American firm that through moxie and determination is now in the bicycle big leagues. SRAM is Shimano's only real competitor and we'd have to say that they are more than holding their own. SRAM make all sorts of bicycle components - everything from drivetrains to brakes to internal hub gears, and we use a little bit of everything. A few years back, SRAM bought Sachs, the venerable German manufacturer of internal gear hubs. So when you combine American ingenuity and innovation with German precision manufacturing, you get some pretty revolutionary products. SRAM are experts in working with lightweight carbon-composite plastics and we love their carbon brake levers and derailleurs.

TruVativ
A driving force (along with Race Face and Chris King) behind the ISIS spline standard that has now become the industry standard. Truvativ is a leader in cranksets. We use Truvativ cranksets on many of our high-end bikes.